Tony Loftus Portfolio

Vitalic Noise


Vitalic Noise

Brand Identity

Vitalic Noise is a creative family of producers and artists living at the center of the ever changing fashion forward music world currently representing some of the industry’s leading electronic and dance music artists.They are looking to launch their very own label.

They needed either an update to their logo and branding or an entirely new one that still matches the current vibe of the company. Their current logo lacks brand recognition and looks very similar to a lot of other logos. They needed a very clean and modern design to look good as well as be very versatile for a wide variety of branding material both large and small.